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Public Relations

A Case Study: Transitioning from a Developer to a Homeowner's Association

A subdivision website is one of many communication channels which are important for today's communities.

Top 10 tips for writing op-eds that get published

10 tips for writing effective op-ed essays for nonprofit organizations working to influence public policy or initiate change

Here are three ways that B2B appointment setting can help your business.

When you hire a B2B appointment setting service you will be able to rely on them for your results. In other words, gone are the days that you have to do things on your own. You can worry about more pressing issues, and your B2B appointment setting service can spend their time lining up appointments based on what you asked them to do.

Could Unique Corporate Gifts Benefit The Bottom Line?

Relationships are fostered in the same way whether between two individuals or between two companies. Find out a way to better your corporate image in the eyes of the business world.

5 Publicity Tips from Jessica Simpson, Madonna and Paris Hilton

Jessica Simpson, Madonna and Paris Hilton.

Understanding Boat Accidents

What better way to spend your well deserved vacation than having a weeklong cruise at the Caribbean, having a cocktail on one hand, and a newspaper on the other. You work hard during those long overtime hours for the single determination that come this summer you would be spending the time of your life in your life long dream vacation.

The Great Pasha Bulker Media Beat-up

An article on the salvage of the grounded coal carrier Pasha Bulker from a beach at Newcastle in Australia and how the media got a vital part of the story wrong.

Strategic PR in Winning the Bid--Top Secrets from a PR Expert

Did you know that there are top secrets for using strategy and PR in your response to a proposal request.? Putting the top secret PR and strategic marketing methods into play in your RFP proposal response can mean the difference between winning and losing the bid.

Using Wire Service for Your Press Releases

Wire services are a great way to get your press release out to tens of thousands of publishers within seconds but most will discard it without a second glance. Read this article to see when it makes sense to use wire services and what you need to do to get it noticed.

Techniques of Persuasive Communication: Old Wisdom in a New Package

Fully considering the readers point of view when writing is a fundamental principle of persuasive communication. Its purpose is to bring readers into your text and hold their attention while you present your arguments. However, too often we confuse our ideas and interests for those of our audience, producing the opposite effect. A new formulation of the principle, Yaffes Law, provides clear, functional safeguards against going off-track en route to this laudable objective.

Customer Relationship Management - You Can Take Advantage Of Automatic Managing

With the profits clearly leaning in favor of the customer-centric method, it is only natural that your customer relationship management system should follow suit. In implementing such a system effectively, you would easily be on your road to maximizing sales,

Verbatim: World's first supplier of single-sided 30 GB HD DVD Dual Layer

Verbatim and its Japanese parent company Mitsubishi Kagaku Media (MKM) will be unveiling the worlds first single-sided dual-layer HD DVD-R.

Reasons to Solicit Free Publicity

Before you start sending out press releases, you should know exactly what you're trying to accomplish. Read this article to get the right perspective for the potential of public relations.

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