How To Write Articles That Earn Commissions
How To Write Articles That Earn Commissions by Anita
Buchan
Writing articles is one of the mosy effective ways of driving
traffic to your site, and therefore earning more money. A single
article can draw thousands of visitors to your website, as other
webmasters republish it on their sites and in e-zines.
But how do you write an article that will get noticed by search
engines and your fellow webmasters? And how do you ensure that it
will interest the right sort of people: the people who will be
interested in what your website has to offer?
The first thing to do is decide on a topic. Hopefully, it's obvious
to you that this should be relevant to your website! If, for
example, you run a website selling cookies, you might want to write
an article explaining what makes a cookie taste so great!
Not only should the topic be relevant, but it should put the reader
in the right frame of mind to visit your website. Take the cookie
example. Imagine reading an article all about how great cookies
taste. It makes your mouth water. When you get to the end, you see
a link to a site that sells cookies like the one the author was
describing. You aren't going to waste much time before clicking on
it! And when you get to the site, you are going to want to buy some
cookies as fast as possible.
Of course, you should write articles that are informative and
interesting. That is the only way they will be republished
elsewhere. But you do also need to make sure they act as a kind of
pre-sell for your website and its products. You need to make sure
that when someone has finished reading your article, they are in
the right frame of mind to buy your products.
A way to do this is by subtly persuading them that your product is
important or will benefit them in some way. If you are writing an
answer describing how to do something, try to hint that your
product will help them do that. The key is not to be too obvious.
If you seem to be selling something too obviously, webmasters will
not republish it and readers will not be convinced.
Second, you need to start thinking about keywords. Your article,
especially your first paragraph, need to be keyword rich. This
ensures that search engines will pick them up. It also makes sure
that webmasters looking for keyword rich articles find yours.
The trick is to do this in a subtle way. Your writing needs to seem
natural. At the same time, you want to include possible search
phrases. You may need to do several revisions before it sounds
right.
A third thing to do is decide on a title. People reading articles
are generally looking for information. This means that ‘How
To' and ‘Ten Steps To' articles are popular, as they tell the
reader that you provide practical information set out in a clear
and logical manner. Another attention grabbing title is a question.
When you read a question, you naturally want to find the answer.
People will read your article to do that.
You also need to make sure that your title is keyword rich. Some
people suggest starting your title with a keyword. However, don't
just make your title a string of keywords. Remember that it is what
attracts people to read your article in the first place.
Finally, there are a few key things to remember. Completely correct
grammar is not essential; what is important is that your article is
understandable. Remember that not everyone reading will have
English as their first language, so avoid using too much slang. You
therefore need to make your meaning clear.
Construct your article logically. Have a beginning, a middle, and
an end. Move smoothly from one point to the next. Between six and
eight hundred words is the ideal length.
And, perhaps most importantly of all, use a spell-checker! There is
no excuse for bad spelling. The odd typo might be unavoidable, but
do your best to eliminate them by re-reading your article several
times.
If you do all this, you'll have a good chance of getting your
article picked up and spread around. You then just need to keep
writing, keep your standard high, and soon you'll be considered an
expert in your field.
And, even better, the money will be pouring in!
Anita Buchan is a full-time affiliate marketer who now wants to
help others earn the same money she does. To read honest reviews of
genuine home business opportunities, visit http://www.dont-get-scammed.biz
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